Realising that after the Christmas holidays many might be feeling the pinch, Europcar has announced its New Year sale. Customers will be able to book hire vehicles for up to fifty percent off the normal price in January 2010. Marketing Director for Europcar U.K. Group, Catrioner Lougher says that the Europcar half-price offer would now allow those who are watching the pennies after the festive season to get out and about without having to worry about wear and tear on the family runaround.

The Europcar half-price deals are available on a range of hire vehicles and at many locations around the country including airports. The offer will be attractive to those wishing to get away with the family in the New Year and would like a bigger car in which to do so. Customers who are flying off for a skiing holiday can also hire a car in order to easily get all their ski equipment to the airport. For those whishing to take full advantage of the January sales Europcar’s half-price offer means that customers can pick up a cheap, larger vehicle in which to cram all those bargains.

Because the weather can be particularly poor at this time of year customers might want to pick up a car hire from Europcar so that they are secure in the knowledge that the vehicle is in the best possible condition. Every vehicle is covered by 24-hour roadside assistance so drivers can rest assured that they will be looked after even if they do run into trouble.